Outdoor Nation

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The Story

The client was looking to consolidate their sales into one centralized ecommerce site. That was when I was given the task to build an online marketplace for all things outdoor. The site is built on the Shopify Plus platform with an abundance of custom Liquid programming to deliver a 4-in-1 fully functioning ecommerce solution. Built with custom schema markups and metafield implementation, the site was programmed to be pixel-perfect across all devices.

The client also asked for a custom wholesale B2B portal to be built to showcase future products to their exclusive wholesale clients. This involved outside-the-box thinking to create a ‘ghost’ website behind a login portal to be exclusive to only these B2B customers, all while not integrating with consumer side products.